Are you a cosmetics aficionado? Do you know the difference between liquid foundations and pressed powder? Do you know how to make your eyes pop? If you own the perfect shade of lipstick and blush for every dress in your closet — well, you probably know your makeup. According to the Global Cosmetics Industry Magazine, cosmetics generate approximately $230 billion in global sales every year, so it’s clear that women buy makeup even in tough economic times. And why shouldn’t they? Makeup helps boost ladies’ confidence, highlights natural features such as eye color and cheekbones, and can enhance a mood with a simple sweep of a sexy lip color.